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Journal of Sponsorship is a professional journal
for all those concerned with sponsorship and experiential marketing,
delivering high quality content covering: -
• evaluation and
measurement of return on investment
• packaging of rights
• new and emerging regulatory and legal developments
• activation of rights
• exploitation of new technologies
The Journal is an official publication of ESA and is available
to ESA members at a 10% discount. Members should visit the member
only area for details on how to claim this discount. In addition,
members will find selected Journal of Sponsorship content available
to download through the member only area.
Click here for the current table of contents
or visit the Journal website at http://www.henrystewart.com/jos for further information. |
